The psychology of attitude change and social influence zimbardo pdf

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the psychology of attitude change and social influence zimbardo pdf

Philip G. Zimbardo

Skip to search form Skip to main content. Attitude change: persuasion and social influence. The review emphasizes research published during the period from Across these literatures, three central motives have been identified that generate attitude change and resistance. View PDF. Save to Library.
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Social Influence: Crash Course Psychology #38

This text, part of the McGraw-Hill Series in Social Psychology, is for the student with no prior background in social psychology. Written by Philip Zimbardo and Michael Leippe, outstanding researchers in the field, the text covers the relationships existing between social influence, attitude change and human behavior.

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Philip G. Zimbardo, born March 23, , is an influential social psychologist. In addition to the Stanford Prison Experiment, Zimbardo has worked on a wide range of research topics and has written over 50 books and published over articles. Currently, he is a professor emeritus at Stanford University and president of the Heroic Imagination Project, an organization aimed at increasing heroic behavior among everyday people. Zimbardo credits his teachers with helping to encourage his interest in school and motivating him to become successful. After graduating from high school, he attended Brooklyn College, where he graduated in with a triple major in psychology, anthropology, and sociology. He studied psychology in graduate school at Yale, where he earned his MA in and his PhD in

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The psychology of attitude change and social influence. Responsibility: Philip G. Zimbardo, Michael R. Leippe. Imprint: New York: McGraw-Hill, c Physical.
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PRISONS: My most notable study was the Stanford Prison Experiment, which was a classic demonstration of the power of social situations to distort personal identities and long cherished values and morality as students internalized situated identities in their roles as prisoners and guards. The details of that research are presented in the Stanford Prison Experiment web site at www. Our prize-winning DVD of the experiment, "Quiet Rage: The Stanford Prison Experiment," is widely used in classrooms, civic groups and to train new guards at that infamous prison. Also see www. TIME: My current research on the psychology of time perspective focuses on the ways in which individuals develop temporal orientations that parcel the flow of personal experience into the mental categories, or time zones, of Past, Present, and Future, and also a Transcendental Future beliefs about a future life after one's death. I am interested especially in temporal biases in which these learned cognitive categories are not "balanced" according to situations, contexts and demands, but one or another are utilized excessively or underutilized. Although I am primarily known as a "situationist," the time perspective research utilizes one of the best individual difference measures available, The Zimbardo Time Perspective Inventory ZTPI.

Understanding of the psychology of tyranny is dominated by classic studies from the s and s: Milgram's research on obedience to authority and Zimbardo's Stanford Prison Experiment. Supporting popular notions of the banality of evil, this research has been taken to show that people conform passively and unthinkingly to both the instructions and the roles that authorities provide, however malevolent these may be. Recently, though, this consensus has been challenged by empirical work informed by social identity theorizing. This suggests that individuals' willingness to follow authorities is conditional on identification with the authority in question and an associated belief that the authority is right. Ulysses S.


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